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Immersive Experience with the ORA Interactive Sphere at the Technip Energies Stand at the LNG Doha Exhibition

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Industry

Retail

Objective

Technip Energies wanted to go beyond the limitations of traditional presentation formats to showcase the international scope of its activities and projects at major industry events. The goal was to offer visitors a spectacular, educational, and interactive experience, enabling them to easily visualize and explore the locations of its hydrogen and liquefied gas plants, while highlighting its expertise in energy transition.

Results

The integration of the ORA sphere allowed the 2,000+ visitors to the Technip Energies stand to enjoy a unique immersive experience: by interacting directly with the world map on the sphere, they could locate the various projects and instantly retrieve detailed information about each site on a large curved screen. This dual tactile and visual interaction significantly enhanced the impact of the stand, generating a 95% visitor satisfaction rate and positioning Technip Energies as an innovative technology leader in the energy sector.

Key Product

ORA +

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About Technip Energies

Technip Energies is a global leader in engineering and technology services for the energy transition. The company designs innovative solutions for the liquefied natural gas (LNG), hydrogen, and sustainable chemistry sectors, while developing cutting-edge infrastructure for CO2 management. Present in 34 countries, it transforms complex challenges into concrete industrial projects for a low-carbon future.

The Objective

As a key player in the energy transition, Technip Energies was looking for an innovative solution to showcase the international scale of its liquefied natural gas and hydrogen achievements at the LNG exhibition in Doha. Traditional communication materials were unable to convey either the geographical reach or the technological dimension of its projects in a sufficiently immersive and engaging way. The goal was to capture attention, spark interest, and communicate complex information intuitively, for both industry experts and less specialized visitors alike.

The Solution

After evaluating different options, Technip Energies chose the ORA interactive sphere, recognized for its 360° 4K projection, multi-touch capabilities, and connectivity with external audiovisual devices. The sphere was placed as the centerpiece of the stand and synchronized with a large screen positioned at the back. Visitors could interact with the world map by touching the sphere to explore Technip's projects, with each interaction triggering the display of enriched information on the giant screen. This setup transformed the space into a truly immersive and informative journey, showcasing the company's technological expertise.

The Results

The success of the experience is reflected in key metrics: over 2,000 visitors explored the sphere with an average interaction time of 3 minutes, discovering more than 15 major projects from around the world. The installation generated a 95% satisfaction rate, highlighting the impact of this immersive and interactive approach. Visitor feedback emphasized the educational value and originality of the setup, positioning Technip Energies as an innovative leader in communicating its expertise and international presence at large-scale events.

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